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Mobile Tourism Guides – Who is it for?
Mobimento presents City Councils, Provincial Councils, Communities, etc. with the opportunity to use new mobile technologies as part of their communication and marketing strategy, enabling them to become leaders in the use of new technologies at the service of tourists and citizens, thereby contributing innovation and modernity to image management and the promotion of the area.
The ultimate goal is to make use of this new channel of communication, the mobile telephone, which makes it possible to reach the entire target audience with highly attractive and novel initiatives.
Transferring information about the town/city to the mobile telephone interactively and making people aware of the wide range of tourist activities, leisure possibilities, places of cultural interest and services available to tourists are the objectives of this project.
In other words, to boost and add technological value to the tourist activities currently on offer.
